Please use the following BibTeX data when citing this publication:

 author = {Farid Zaid and Parag Mogre and Andreas Reinhardt and Diego Costantini and Ralf Steinmetz},
 journal = {Praxis der Informationsverarbeitung und Kommunikation (PIK)},
 number = {4},
 pages = {284--290},
 title = {{iVu.KOM: A Framework for Viewer-centric Mobile Location-based Services}},
 volume = {33},
 year = {2010}

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